Holoroom How To is Lowe’s first-ever virtual reality DIY skills-training clinic. At Lowe’s, we know a critical part of helping people love where they live is educating them on the skills they need. With Holoroom How To, customers can learn basic DIY skills, including supplies needed and steps to completion in a fun, interactive VR environment. With our first module, customers can learn how to tile a shower in a fully-immersive environment, using the HTC Vive.

In the past, Lowe’s Innovation Labs has used virtual reality as a platform to help customers visualize their kitchen and bath renovations, but we have found a unique opportunity to use the VR platform for skills training. Our studies show that Holoroom How To lifts unskilled DIYers to a memory performance level comparable to that of experienced DIYers. This allows us to teach our customers in a way that we could have never previously imagined, and give them the confidence they need to undertake a daunting renovation.

Holoroom How To is currently available in three stores: Lowe's of Framingham, MALowe's of Burlington, ON, and RONA of Beloeil, Québec.


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